Bespoke Programmatic Ads
Automate your media buying and unleash exponential growth for your brand.
Programmatic Ads Services.
At Fitch Technologies, we provide customers access to a range of programmatic ad solutions to reach their target audience cost effectively; we are able to integrate DSP, DMP and SSP offerings across several ad exchanges to offer the most cost-effective solutions to maximize conversion and return on ad spend.
Our Ecosystem cover Demand-Side Platform (DSP), Data Management Platform (DMP), Supply-Side Platform (SSP), and an ad exchange offering to give you a complete media solution for your brand.
Precision Targeting & Optimization
Looking for collaboration?
Dubai, United Arab Emirates
Get in touch with us
Frequently Asked Questions
Use customer data to build great and solid product experiences that convert.
The type of advertising that uses automation systems to buy and optimize digital campaigns rather than buying directly from the publishers. This is done via online ad exchanges.
This depends on the campaign's purpose. Most programmatic ads run on a CPM (Cost per 1000 impressions) or CPI (Cost per install) model (in the case of app campaigns) and are usually priced in these units.
CPM ranges from AED 8 - AED 30 depending on the channels and campaign type.
A CPI for an app campaign ranges from AED 6 - AED 10 per app install.
If you have a business where you need to reach your audience at scale for brand awareness building or if you are running a campaign to drive downloads for your app then programmatic ads might be suitable for you.
Ad inventory is bought and sold in real-time using auction-based software instead of manual negotiations. This gives an advertiser the ability to pay for impressions based on the value of the eyeballs viewing their ad rather than a flat CPM across all impressions on a website.
CPI means Cost Per install. The average cost per install of an app from a campaign to promote the app.
Demand Side Platforms. A programmatic advertising platform that lets advertisers automatically bid on ad inventory from publishers.
Supply Side Platforms. These are platforms used by publishers to sell ad inventory to advertisers. SSPs connect with DSPs to allow potential buyers to buy ad inventory programmatically.
At Fitch Technologies, we provide a complete solution for programmatic advertising which includes creating the digital content and ad copywriting for the campaigns.
It depends on the objectives of the campaign. Most programmatic ad campaigns have clearly defined performance targets. You can run your campaign for a duration that satisfies the performance objectives tied to your marketing campaign.
Compared to the results you can achieve with this type of ad format; they are actually cost effective. It is more suited for brands that are aiming to reach their target audience at scale.