Creating success for businesses

Fitch Technologies is a software house and AdTech agency headquartered in Dubai with a local team of tech enthusiasts. Our mission is to help SMEs scale digitally with tailored software development and AdTech Solutions. Looking to start a project or revamp your business? Get in touch today, let's have a chat.

At Fitch Technologies, in addition to building a new website for your business, we also provide ongoing support for website maintenance which covers content updates and technical upgrades that might be required for your website from time to time.

Dubai is a fast-paced city with an ecosystem that is suitable for trying out new ideas. To take your idea from concept to live product via an app, here are the critical steps you should take;
- find an agency that understands your vision and is willing to work with you as a partner.
- Before developing the app, work on a marketing strategy for getting your app to market and acquiring customers at scale. A good agency should be able not only provide support with developing your app but also provide support with putting together a preliminary marketing plan to help launch your app.
- Consider the legal and licensing requirements for the solution you are introducing via the app. Does it require obtaining a business license in Dubai to offer the solution? are there other licensing authority you need to secure approval from?
- Plan for a complete budget that covers not only the cost of developing the app but the marketing cost to acquire users and customers as well as operational costs around maintenance and service support for the app.

At Fitch Technologies, we offer performance based digital marketing and programmatic ad solutions. We follow a 5-step process starting with research to under your offering, your target marketing and the best digital marketing tools to deploy to achieve your digital marketing campaign objectives.

Our team of digital marketing professionals are based in Dubai and because we understand the local market, we combine our local knowledge with advanced data analytics to propose a digital marketing plan optimized to achieve your campaign objectives and maximize ROI on your Ad spend.

Bots are used today to mass fill contact forms to solicit business or send phishing emails via contact forms on websites. There are a couple of steps you can take to control this.
- Ensure that your website has reCAPTCHA from Google installed, this will help filter away some of the bot form fills on your website.
- Ensure your domain is private by subscription for domain protection from your hosting provider.
- Consider changing direct email addresses on your website.
- You can add hidden questions on your website, which is only visible in the code. When these questions are answered, you know the forms were filled by bots.
- You can use spam comment preventing tools like Akismet or similar to block some of the bots targeting your website.

To make the decision on whether to have a freelancer or an agency build your website, you should consider the following;
- Do you have some basic technical skills? if your answer is yes then you could have a freelancer do the initial build for you and you can continue adapting and updating the website as necessary.

But if you do not have any technical skills then you might be better off going for an agency that has a team that can build your website and also provide ongoing support for maintenance and updates on the website.
- How complex is your project? the more complex your project is, the less likely it is that one freelancer might have all the technical skills required to complete the project. For complex project, we recommend working with an agency that has the team with the different technical skills required to complete the project successfully.
- Relationship matters. If you are based in Dubai, chances are the freelancers you might be considering are remote and might not be able to meet in person if required and they might not understand the local nuances of the Dubai market. At Fitch Technologies, we have a local team, and we will work with you as a partner to see your project completed and launched seamlessly and we will provide ongoing support to help scale your business.

At Fitch Technologies, we have a dedicated solution for real estate agencies. Our web design solution for real estate agencies is tailored specifically for real estate agencies in Dubai and across UAE. Our solution covers not only website design but a full digital marketing solutions to help agencies acquire customers for their property listings for off plan, primary and secondary marketing listings.

We have written a guide for Digital Marketing for Real Estate Agencies in Dubai. You can download a free copy from the services page of our website.

We offer a tailored solution for Web design and digital marketing for clinics in Dubai and across UAE. Our solution cover website design and digital marketing solutions for lead generation for your clinic's offering and specializations. We offer a complete solution which includes guiding you on obtaining MOH permit for digital advertising for your clinic.

We have written a guide for Digital Marketing for Clinics in Dubai. You can download a free copy from the services page of our website